OneLogic: Designing Smarter Investment Decisions
A market sentiment platform that helps investors make faster, more informed trading decisions through real-time data analysis.
Client:
Advanced Logic Analytics
Role:
Product Designer
Duration:
1 month
Year:
2020
Advanced Logic Analytics are specialists in investment trading strategies and market sentiment analysis, helping investment firms and individual day traders make more informed decisions by interpreting market behaviour and human sentiment.
By analysing over 150,000 news articles and market signals every day, the OneLogic ALASA platform provides valuable insights that help investors identify opportunities and reduce trading risk.
Building on an established desktop application, the goal was to design a completely new mobile experience that modernised both the technology and the user experience. The challenge was to transform sentiment data into an intuitive interface that enabled traders to absorb critical information quickly, wherever they were.
The result was a mobile-first platform designed specifically for the fast-paced nature of day trading. By surfacing real-time market sentiment, visualising trends and simplifying complex analytics, the app became a powerful decision support tool that helped users react with greater confidence and speed in rapidly changing market conditions.
“Ross took the time to fully understand our requirements and the final clickable prototype really helped shape our thinking.”
“It has been a pleasure collaborating on this project. The commitment, attention to detail and passion for the work has enabled us to produce a quality app and seek further investment.
Ross took the time to fully understand our requirements and the final clickable prototype really helped shape our product roadmap thinking and de-risked the future development phase.”
Nick Ellis
Managing Director, Advanced Logic Analytics Ltd
-Discovery Workshops
-Information Architecture
-Persona Mapping
-User Flow Mapping
-UX Wireframes
-UI Visual Design
-Clickable Prototypes
-Design System Design